Friday, March 24, 2017
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Tag Archives: acquisitions

The State of the Data Industry – D&B Acquires NetProspex

DBAcquiresNetProspex

My grandmother always said that you can’t make a good pasta sauce without the right ingredients. Translating that advice to the marketing world, data is one of the key ingredients that drives business success. Last week, data information power house Dun and Bradstreet (D&B) acquired emerging NetProspex for $125 million net of cash assumed. The acquisition is an example of just how important data ... Read More »