Wednesday, March 29, 2017
Home » Tag Archives: experiential event marketing

Tag Archives: experiential event marketing

2016 Marketing Events Not to Miss

Digital Marketing events 2016

Digital Marketing is exploding. And yes, we can all learn things online, but there’s nothing like getting educated in person or commingling with your marketing peers. On the vendor side, events help brands reach a physical audience to support lead generation and account-based marketing strategies. In fact, 96 percent of consumers said that participating in an event made them more inclined to purchase a ... Read More »

5 Tips to Help You Excel at Your Next Trade Show

Expert Tips, Advice Concept.

Exhibiting at an industry trade show is a tried-and-true marketing tactic that can drive highly-engaged and qualified leads. But make no mistake: Pulling off a successful activation is more than just designing the perfect booth, ordering swoon-worthy swag, and making sure your most personable employees are ready to deliver the perfect elevator pitch. To maximize the impact of every single ... Read More »

Supercharge Your Brand with Experiential Events

VID_GregHigginsInterview

For my daughter’s birthday parties, I love using Evite–it’s super easy to use and meets my personal needs. However, consumer solutions such as Evite do not work for today’s brand marketers. For an optimal experience, B2B and B2C brands require a platform that amplifies the brand before, during, AND after the event. This is called experiential marketing where social marketing plays a ... Read More »